It comes as sales boom for the fashion retailer in the Oceania region.

Last year, jeweller Michael Hill was caught making deceptive claims.

A slight sales lift in the early third quarter is actually softer than Q2.

The fashion platform's NMV is also continuing to grow.

Part of the shift involves artificial intelligence.

It adds to two flagship spaces in Melbourne.

Australia's intimates market has faced key headwinds in recent years.

Some retailers, including those within the fashion space, are jumping on Black Friday sales early this year.

The opening of a new flagship south of Auckland is said to have impacted sales.

Cheap is getting even cheaper according to Roy Morgan retail expert Catherine Jolley.

It joins a 1.9 per cent slip in total sales, offset by sales growth in Australia and New Zealand.

Vicinity Centres also reported a 3.8 per cent lift in luxury sales in the first quarter. 

“We dug deep into our archives," Mambo business manager Matt Macaulay said.

The recent issuing of performance rights follows a robust FY25 for the group.

The global sporting brand has also partnered with an Australian rugby union team and an NRL team in recent months.

“Retailers are walking a fine line between caution and creativity,” Retail NZ CEO Carolyn Young said.