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If you are a brand owner and looking to expand to China, you need to read this.
"If your business supplies goods to a business that goes into administration it may no longer be able to terminate the supply contract."
The consequences can include significant fines and product recalls.
This strategy helped small and big businesses raise $US45 billion in 2015.
"We are living in an age where customers are taking control and crave authenticity."
"It is important to always have an agreement in place, even if a long term business relationship exist."
They are incredibly controversial, with all sides of politics weighing in heavily with their opinion.
What happened next is a powerful lesson for all brands and retailers.
For an investment of $100, they are seeing 40 – 50 sales via Facebook marketing alone.
"They need to better anticipate potential millennial demand for goods and be able to supply them in record time."