B.O.D by Finch has expanded its retail presence with The Iconic.

The sportswear brand, which launched in 2017, has released its new AW19 collection on the e-tailer's site.

Founder Rachael Finch said that The Iconic purchased a mixture of styles including crops, tanks, sweats, leggings, shorts and bike shorts.

"Key pieces include the Classic sweat, Brushstroke crop and legging, the Glimmer and Bronti tanks and the Bondi bike short."

Since its launch, Finch said her focus has been on creating beautiful designs at affordable prices.

"Our aim is to offer our customer’s beautifully designed active wear in premium fabrics at reasonable price point.

"We try to keep the range under the $100 price point with some knitwear and outerwear the exception."

The brand is now stocked on its own site, in 13 Myer stores and on The Iconic.

Finch said she had big plans to continue expanding the brand on an international scale.

"In the next year we would love to see B.O.D By Finch launched internationally and in stores across Asia, Europe and the US.

"Of course we would also one day like to see B.O.D By Finch in its own bricks and mortar locations in Melbourne and Sydney before expanding across the country."


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