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Robert Robert is set to launch his first collection with a High Street footwear brand.

Robert has been appointed as creative director of Siren, with the first range landing in autumn/winter 2016.

Robert has selected Australian model Laura Wood to front the seasonal campaign.

"This season it is all about the 70s," he said. 

"Tan, and in particular tan suede are key signatures for the season. Whether it be from classic ankle boots to full on over the knee boots, the 70s signature shines through.

Robert will continue to design the label named after his namesake Robert Robert.

Siren will open its first Melbourne store in Eastland in May.

It follows the launch of two stores in the Sydney, Westfield Miranda and Westfield Chatswood.

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