Swarovski is inviting customers to play the naughty or nice game this Christmas, unveiling its 'Nice-o-Meter' at the Queen Victoria Building.
The kiosk will ask customers three randomly generated questions and will measure their answers on the Nice-o-Meter, determining whether they receive a naughty gift or a nice surprise from the QVB store.
Swarovski marketing director Victoria Brown said that the kiosk will provide an engaging experience for customers in the QVB.
"Swarovski aims to spark delight and bring festive magic to life this holiday season.
"In line with our playful campaign that takes inspiration from the well-known holiday tradition, Naughty or Nice, we’ve worked to create a unique and engaging experience to reward shoppers no matter where they fall on the ‘Nice-o-Meter’.
"In the spirit of spreading sparkle and cheer, we’re delighted to activate the Naughty or Nice Kiosk at QVB this magical season," she said.
The Nice-o-Meter kiosk complements the Swarovski QVB Christmas tree which stands at 24 metres, spans three floors and is adorned with over 100,000 Swarovski ornaments.
The Nice-o-Meter will be at the QVB until December 24.