When you competitor is launching a $3 million marketing campaign based around a "cream your panties" promotion, the pressure's on to steer the consumer eye elsewhere.

Nobody magazine MELBOURNE: Australian denimwear brand Nobody is set to enter the world of publishing.

MELBOURNE: John Brumby has nailed his colours to the mast in support for Victoria's fashion industry.

SYDNEY: Australian designer Jayson Brunsdon is set to capitalise on his recent defection to Myer with new product launches, a retail outlet and bold expansion strategies on the horizon.

Its resources might not match that of its New South Wales counterparts but Metropolitan South Institute of TAFE (MSIT) recently proved that money's no match for passion.

MELBOURNE: The restructuring of Dom Bagnato's relationship with Myer will benefit the brand, its independent stockists and consumers alike, according to the label's eponymous founder.

Sydney designer Sam Elsom has ramped up his online presence for spring/summer 2007.

MELBOURNE: Nico Hermence has always been drawn to fashion's circuitous nature.

MELBOURNE: Melbourne Fashion Incubator (MFI) is well known for bringing fashion professionals together in the name of creativity.

MELBOURNE: Cliched though it may sound, Kristy Barber is one of the fortunate few to have received a gift that truly does keep on giving.

Aspiring designers have been offered the chance to get their slippers under the bed of one of New Zealand's best known labels.

No change at Barneys UNITED STATES: The new owners of New York-based department store Barneys - home to several Australian brands including Ksubi - have denied speculation they intend expanding into international markets.

CEO departs MELBOURNE: Felicity McGahan, chief executive officer of the Sussan business in Australia and New Zealand, has resigned.

At last, the speculation and (hopefully) the uncertainty are over. IMG Asia Pacific has announced that Melbourne will no longer host Rosemount Australian Fashion Week (RAFW) Transeasonal.

MELBOURNE: Rosemount Australian Fashion Week (RAFW)'s decision to move its transeasonal edition to Sydney with a new timetable has drawn a mixed response from designers and industry bodies.

It's barely blown out the candles on its first birthday cake but online menswear store maleorderonly.com is already toying with international expansion.