The retailer is now planning to open ten new stores over the next financial year.

The Sydney-based online marketplace is fielding interest from a global retailer.

"More than nine in every ten transactions involved our store network."

The online retail giant has contributed $50,000 to the initiative.

The retailer is planning around 40 store projects this year.

It comes after a recent venture with Westfield Sydney.

The womenswear brand has appointed three women to break taboos and drive change.

“80% of our business is still coming from brick-and-mortar – that's what people are very familiar with."

The move comes following P.E. Nation's recent collaboration with footwear brand ASICS.

"It’s about building and nurturing a community that will champion the collective ‘good’ we are seeking.”

The retailer delivered a record winter sales result in June.

The sportswear retailer is planning to upgrade more stores to the format in FY23.

The transformation will officially be unveiled on August 19.

"In the last year alone, our sales have grown by over 400%," said Jam co-founder Emma Clegg.

“The integration of past orders is a proud milestone in our partnership."

Francoise Lane is a Torres Strait Islander woman whose maternal family are from Hammond Island and identifies as both Meriam and Kaurareg.