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The move follows successful pop-up trials across Sydney and Melbourne.
The basement, which held the original vault of a bank, now features its men’s range.
In 2021, there was a spike in a consumer segment to represent 30% of the market.
“I keep saying ‘JAG's back’ - that is our saying in the office.”
The space offers a private garden in the back of the store for customers.
The launch collection includes 100% recycled Japanese PET bottles.
Clothing, footwear and accessories is the third most overstocked sector in Australia.
The fashion designers have been sourced from across Queensland.
The venture has been in development for two years.
By 2033, Australia Post predicts around one in three retail dollars will be spent online.
ANZ senior economist Adelaide Timbrell said consumer confidence remains at very low levels.
The business has returned to growth as it cycles Australasian lockdowns last year.
This includes the first runway show for womenswear label Ngali.
Australian fashion label Alice McCall entered into liquidation in February.
The days of ‘safe’ retail palettes are changing, according to colour experts.
“We have a great affinity for our friends across the Tasman Sea," co-founder Athan Didaskalou said.