Animal welfare group Four Paws Australia has welcomed the news that international luxury labels Balenciaga and Alexander McQueen have gone fur free.
Alexander McQueen and Balenciaga are the latest Kering-owned brands to announce fur-free policies, and join sister brand Gucci in making the move.
Four Paws Australia head of communications Elise Burgess said that the momentum behind the fur-free movement is growing.
"Major retailers and brands, both Australian and global alike, are increasingly recognising their responsibility for the welfare of animals, choosing animal-free materials or making demands about animal welfare for their supply chains.
"Countries and cities are also responding to public demand and ending their support for fur sales," she said.
According to Four Paws, fur can be found in Australia as fur trims on jackets, fur accessories for handbags, on children or pet toys, and even some faux fur products have been revealed as actual fur.
Four Paws encourages Australian consumers to avoid purchasing fur products or fashion with fur trim.
Four Paws Australia is the Australian representative of the Fur Free Retailer programme, connecting brands to the global fur free initiative.