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InStitchu has opened its first weddings showroom, located on Clarence Street in Sydney.

The made-to-measure men's suit company recently received a $3 million investment boost.

With seven other InStitchu showrooms across Australia, New Zealand and the US, this showroom is primarily dedicated to fitting grooms and groomsmen for that special day.

Customers can sip whiskey while accessing expert tailoring advice.

The decision to open the showroom was data-driven, based on demand through the number of wedding parties coming into current showrooms, pop-ups and online.

Wedding groups have grown to be one of the company’s largest audiences.

The new InStitchu wedding showroom is located at Shop 2, Ground Floor, 152-156 Clarence St, Sydney.

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