Bethany Hamilton has fronted the inaugural venture.

The latest move comes after its first ever fashion show in South Korea.

Opposition Leader Anthony Albanese has confirmed he would support a 5.1% increase to the minimum wage.

"We've had regular feedback from our customers over the past few years."

“In this environment, we are highly focused on executing in the areas we control.”

"There is inspiration all around us, we just have to look."

"Following the pandemic, it’s fantastic to see customers re-energising their wardrobes."

"While the reality is scary, what you do makes a difference."

This is what the industry could look like in ten years.

"We have now identified four key pillars that distinguish Australia's fashion DNA."

“The brand has already exceeded our expectations.”

This is the first venture of its kind for the outdoor apparel brand.

Founded in 1972, General Pants will join a Sydney-based retail group.

It has seen double digit growth in brands like Fendi, Gucci and Saint Laurent over the last two years.

“It's been really great for solidifying and growing that conversion number.”

While some countries will have a virtual experience, Australia has been selected for a full rollout.