Insights

Everything you need to know about experimentation, the process of constant testing and learning that helps companies like Amazon succeed.

"We are now seeing elevated EDM response rates, and overall record high demand."

"Without a global view of all available-to-promise inventory across the entire fulfilment network, it’s impossible to optimise order fulfilment processes."

You can't assume that digital people understand all elements of digital equally.

"The power, it seems, is shifting to those that have content that is relevant for the consumer of the day."

The growing retail group has a number of roles across digital and operations.

This is how you can appeal to the COVID consumer.

"What may have worked before COVID-19 may not work now."

This is how to keep the customers you acquired during the pandemic.

This is how to open the digital door to your customers.

These are the key strategies and key decisions that retailers need to make now.

These are the top tips for digital advertising during COVID-19.

"The pandemic has widened the gap between industry leaders and stragglers."

"‘Rightsizing’ and refocusing the business remains beneficial to maintain margins."

"It is time to put your eCommerce fulfilment processes in the spotlight, because for your customers, it is already there."

"If you don’t have an online business model that is profitable, flexible and scalable, you need to change."