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Zara parent company Inditex has reported record first quarter net sales.

The figure has hit a new record of AU$9.7 billion, a 5% improvement on the same period last year.

Net profit also grew to AU$1.2 billion, Inditex chairman and CEO Pablo Isa confirmed.

In announcing the results, Inditex described the first quarter as "intense" in terms of a digital transformation policy.

“[There is] strong momentum in the digital transformation of the integrated store and online sales platform," Isa said.

The launch of Zara Australia's eCommerce platform has accelerated local sales for the brand.

Now Inditex has announced the launch of nine new online markets.

In addition to going live with www.zara.com in Brazil during the first quarter, the Group has just inaugurated its online platform in Morocco, Egypt, Lebanon, Israel, Serbia, Indonesia, the United Arab Emirates and Saudi Arabia.

During the Autumn, Zara is planning to launch online sales in South Africa, Qatar, Kuwait, Bahrain, Oman, Jordan, Colombia, Philippines and Ukraine.

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