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If there's one thing Australian consumers love to do, it's shop online.

According to Statista, revenue in the Australian eCommerce market is expected to grow at an annual rate of 5%.

This will result in a market volume of US$28 billion by 2024.

The best part? Fashion is the largest segment with a market volume of US$7 billion in 2020.

Euromonitor analyst MinahilĀ Khurshid said there is one category in particular leading the pack.

"In terms of growth by category, sportswear has been outperforming apparel and footwear," she said.

"Online sales of sportswear saw 25% value sales growth in 2018, due mostly to sports-inspired apparel and performance apparel whereas apparel and footwear saw a growth of 19% and 18% respectively."

But that's enough background talk for now.

We'd like to thank eStar and RFID Coalition for sponsoring our Tech 20 list.

Click on the link above and find out who the movers and shakers are in fashion eCommerce.

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