Who are the ten most influential bloggers that deserve a front row seat at Melbourne Spring Fashion Week (MSFW)?
Australian blogger directory Catablog has identified the most influential names by auditing and rating their social profiles, as the event kicked off last Friday.
Catablog co-founder Janyne Moore said the hit list could assist brands, PRs and advertising agencies in targeting the most appropriate bloggers for their brand.
"Bloggers are continuing to grow as a major influencer base and an integral marketing tool," she said.
"Relationships that brands have with bloggers can guarantee a high level of coverage from an engaged audience."
Catablog uses real time data for a ranking system based on social media reach along with social engagement and influence metrics gathered from Twitter, Facebook, Klout and other sources.
Catablog’s top ten rated fashion bloggers are:
- Gary Pepper Girl
- Styling You
- Style Hunter
- City Chic
- Fashion Hayley
- They All Hate Us
- This Island Life
- Sugar Coat It
- Mums Lounge