Taking Shape has revealed its first-ever First Nations designs, created by artist Elverina Johnson.

A Gungganji Gurugulu woman from Yarrabah in Far North Queensland, Johnson is one of the Nation’s most recognisable and accomplished artists.

Johnson connected with her local Taking Shape in Cairns, a relationship that grew and lead to the collection.

The collection features her exclusive prints on Taking Shape's best-selling styles, with six clothing styles including leggings, a shirt dress and suit pants from $89.95.

The range also features tea towels, an umbrella and reusable cup from $12.95.

“The traditional and very unique Australian country was my inspiration for these designs," Johnson says.

"In Yarrambah (FNQ) we are so lucky to have land and sea around us. My designs reflect the blue waters and the mussels of the ocean and the intricate designs of weaving, deep from within the rainforest. There is inspiration all around us, we just have to look."

The collection will feature at Afterpay Australian Fashion Week, as part of the First Nations Fashion Design show.

Taking Shape MD Alla Buinowicz said the range will be available in stores and online. 

“At Taking Shape, we live and breathe female empowerment," she said.

"We have always aimed to make every woman feel fabulous no matter her shape, size, background or experience of life.

"We are thrilled to be working with Elverina on our journey to ever-increasing diversity and inclusion, and our important path to reconciliation with indigenous communities.

"We are proud to be embracing aboriginal culture in the form of Elverina’s wonderful prints that we are excited to showcase in our products in early 2022. ”

comments powered by Disqus