Online retailer StyleRocks is about to introduce an Australian first for the jewellery sector.

The customisable fine jewellery etailer has introduced 3D printing in conjunction with the launch of a new website.

StyleRocks clients are now able to purchase a 3D model of their design.

The physicial representation aims to ensure correct sizing and appearance prior to purchase.

StyleRocks has claimed the initiative as a first for the sector, bridging the gap between online and traditional offline jewellers.

Made from a white polymer, the model is priced at $29.95 and is redeemable against the final product.

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