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Saba has enlisted Australian arts icons to celebrate its 50th anniversary.

The label's latest campaign features sculptor Dion Horstmans, furniture designer Henry Wilson, film director Lorin Askill, director and theatrical actress Robyn Nevin, model and poet Emma Balfour and model and experimental musician Rachel Rutt.

The campaign is set to be one of many scheduled celebrations to roll out in the coming months.

APG & Co CEO Adrian Jones believes the latest campaign cast encapsulate Saba's commitment to modern Australian design.

“We’re proud to announce our 50th Birthday and commence celebrations with a campaign that calls-out to our key commitment to modern Australian design.

“For the past 50 years, SABA has held an important place in the Australian fashion industry, and it’s with pride that we celebrate our history and look forward to the exciting future of the brand”.

The brand has also said that its winter 2015 collection has a strong focus on sourced cashmere, cotton, wool and leather from across the globe.

Saba was founded in Melbourne in 1965.

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