In just its second season PRGRSS Store is set to exclusively launch Belgian based Namacheko in Australia.
The new menswear destination has a focus on bringing international designers to Australian shoppers, and will also launch emerging Italian outerwear brand, GR10K this month.
"Leaning on its considerable intellectual property in the Italian garment manufacturing industry, GR10K delivers PRGRSS Store consumers expertly crafted, functional garments," PRGRSS Store said in a statement.
"In GR10K's own words, the brand re-appropriates multifarious garments previously assembled for unrestrained resistance.
"A cult Italian technical outerwear brand with some of the most progressive uses of fabrics in fashion, consumers should be excited about what they can expect to see added to the store, just in time for spring.
"Namacheko will also be making an extensive range of its signature, unconventional men’s staples available to PRGRSS Store consumers.
"Leveraging off Dilan and Lezan Lurr’s Kurdish heritage and European upbringing, the collection offers a fresh perspective on contemporary fashion, with craftsmanship and technical excellence at the fore," the business said.
In addition to its new brand drops, PRGRSS Store is set to open a pop-up shopping experience in Collingwood, pending lockdowns easing.
Shoppers will be able to explore PRGRSS’ menswear brands inside the LVRS space on Easey St each Sunday, while enjoying drinks from PRGRSS Store’s friends at Brooklyn Lager and San Pellegrino.
The exact date for the pop-up opening is yet to be confirmed.
PRGRSS Store was launched in April 2021.