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Multichannel retailer EziBuy has launched its online venture 'The Brand Store'.

The site endeavours to allow the ease of online shopping to merge with accessibility to Australian and international brands such as Next, New Look, Superdry, Tony Bianco, Levi's and Heidi Klum Intimates.

EziBuy merchandise director, Myles Taylor, believes that the site will provide customers with a diverse range of shoppable brands on a platform that is easy to navigate.

"The Brand Store offers an array of up to the minute fashion options from industry leading fast fashion brands in an easy to access digital marketplace.

"Whether the consumer is searching for wardrobe essentials or looking for new trend pieces, The Brand Store is a new hub for online shopping. The mix of brands delivers a fantastic selection for women, men, youth and children with options to suit everyone's style."

The site is also set to offer homewares in the coming months.

EziBuy has been operating for over 35 years, reportedly serving around 500,000 customers.

The company ensures that The Brand Store will allow delivery and returns to be made easily, including BIG W stores' national service Simply Collect.

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