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G-Star Raw is one of the biggest brands in the world - but that hasn't saved its Australian operations.

Denim Enterprises, which operates the Australian arm of G-Star Raw, has entered into voluntary administration.

Pitcher Partners' Gess Rambali and Andrew Yeo have been appointed as administrators.

The first creditors meeting will take place on February 11 at 4pm in Melbourne.

The brand has 21 Australian stores.

It is understood the wholesale division of the business, which supplies David Jones and Glue, is not linked to Denim Enterprises.

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