Forever New has signed on to one of Australia's largest online fashion sites, The Iconic.
With ten million visits per month,the etailer offers customers over 700 brands and more than 45,000 products.
Forever New brand director Carolyn MacKenzie confirmed the contract today.
"We are excited to have Forever New join the lineup of other celebrated household Australian brands available on The Iconic.
"As Forever New’s retail presence continues to grow throughout the Australian market, we are thrilled that our customer can now purchase through one of the country’s top online retail platforms."
Forever New’s Modern Muse collection will be the first available to consumers on The Iconic.
Modern Muse features key pieces for the spring racing season, including exclusive print dresses and directional headwear.
Forever New is a fashion, clothing, and accessories brand founded in Melbourne, Australia.
Forever New emerged in late 2006 and now trades over 300 stores in ten countries globally.