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The global e-commerce market is expected to be worth $US900 billion by 2020 with more than half of that value coming from Asia alone according to research conducted by Oracle.

The report found that cross-border e-commerce markets could be expected to grow by 25% every year driven by a demand for better prices and more reliable product quality in China and South-East Asia.

It also found that Australian consumers were among the most intense in the world when it came to delivery time expectations with 25% of Australian customers expecting orders from another country to arrive within three days.

Research also showed that Australian customers cared more about the availability of products, rarely seeking to get a higher quality of product than they could find locally compared to other countries in South-East Asia.

Oracle reported that retailers needed to offer services through their online channels that could match the standard of traditional in-store experiences that customers were used to.

“Deliveries must not only be fast, but also offer the same quality and post-sales services – like returns and repairs – that come standard with more traditional in-store experiences.

“At the same time, most retailers cannot afford to ditch cross-border retail outlets altogether.

“By 2020, 65% of retail transactions in Asia are expected to start online but be completed in offline environments like retail stores.”

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