Two award-winning designer labels will join forces this month to take part in a new retail concept.
Fashion Exposed Debut winners Brkich and A Part of Me (APOM) will launch their SS12 collections simultaneously later this month.
The joint release will occur via a pop-up store at cutting-edge launch pad concept 'SO:ME Space' at South Melbourne Market.
It will mark the first foray into stand-alone retail for both brands, and will run from September 26 to October 10, 2012.
The first formal collection from Brikich designer Belinda Crossley is titled 'Bright Smoke'.
It features candy coloured cottons, textured linen and eye-popping prints.
The APOM winter range for 2013 is titled ‘Lotta Leaves Home’ and was created by design duo Kate Brook and Kajsa Kvernmo.
Debut has previously acted as a launch pad for several Australian labels, which are now well-known, including Alexi Freeman, Limedrop, Trimapee, Subfusco, Catherine Leon and Since Grey.