Donna Player has joined a digital disruptor.
Player has been appointed as an independent member of The Iconic's Advisory Committee.
A fixture of Australia’s fashion retail landscape, Player brings over 30 years’ experience to the role.
Most recently, she served as head of merchandise at David Jones where she was responsible for the department store’s key categories including apparel, footwear and accessories.
Prior to her time at David Jones, she held a wide variety of senior management roles across the retail sector.
The Iconic CEO Patrick Schmidt welcomed her to the new role.
“As one of Australia’s youngest, most ambitious and fastest growing retailers we are delighted to welcome Donna Player, a renowned industry veteran, to our Advisory Committee.
"At just five years old, The Iconic will benefit greatly from her extensive experience and guidance as we approach exciting milestones on our journey.”
Player said she is thrilled to join the etailer.
"I look forward to working with Patrick and his team, building on the fantastic successes that have already been achieved and together creating real value for the future in this exciting space."