Australian lingerie label, Bras N Things, has unveiled its biggest launch to date, revealing its new Smooth Sensation range.
The line includes five styles – including push up, wire-free and full cup options – and three colour options – black, blush and red – all featuring rose gold trimming and smooth panelling to provide a smooth finish across the back and underarms.
Bras N Things’ GM of Product, Francesca Anderson, said that the line was created in response to customer requests.
"We designed the new Smooth Sensation range specifically for our customers who told us they wanted a bra that offered smoothing across their back and underarms to create minimal lines under clothes.
"Smooth Sensation truly has everything our customers want in a bra – elegant design, light-feel fabric, support and of course comfort. It’s the perfect bra to wear every day, for a night out or a special occasion," she said.
Bras N Things’ national marketing manager, Natalie Chalmers, said that the campaign focused on the simplicity of the new range.
"This campaign was all about showing the simplicity and elegance of the Smooth Sensation range.
"We are delighted to have Erika Heynatz, Laura Dundovic, Laura Wells, Natalie Sole and Rocky Brower helping us launch this new range."
The Smooth Sensation line launched on May 13, in-store and online.