SYDNEY: UK streetwear brand Henleys will launch a double barrelled assault on the Australian retail market.
The unisex label will open its first flagship store in New South Wales later this month, kicking off its entry into the market with a four-day 20 per cent off storewide sale.
Reportedly the forth largest menswear label in the UK, Henleys is currently distributed through national stores Myer and Glue Store and independents Paris Texas, Meccano and Transit.
The New South Wales store will stock a broad range of Henleys product, including the current spring/summer collection which features NRL player David 'Wolfman' Williams as the face of the campaign.
The store will launch at Westfield Parramatta from October 28.