"Ten years ago you’d be asked if you were a fashion brand or a sports brand."

"The fashion industry needs to be accountable for what we produce."

"We found the 75% of visitors were either retailers, stylists or designers."

"In the world of fast fashion, I believe a positive change is coming."

"From 2010 to 2012 we had a significant decline in our revenue."

"I was able to create the same turnover as my competitors, but with 75% fewer staff."

Graeme Lewsey reports back from the groundbreaking capital of Berlin.

"Japan continues to be our largest market at around 42% of the business."

"There was something missing in Australia that was desperately required for the fashion industry."

"The challenge for the fashion industry is to deliver a quality and seamless multichannel experience."

"We’ve grown our digital database by 73% on the previous year."

"You don’t always get it right 100% of the time, which can be disappointing."

"Doing retail first defeated the struggles of a new wholesale business."

"We’re growing from a startup to a proper company and that takes time to get used to."

"We’re going to see less 12 month seasonality buying cycles and much more on-demand manufacturing."

"A year ago, we made a commitment that we wouldn’t be working with any factories which are not ethically accredited."