The eTailer has teamed up with these Aussie social media heavyweights for the second time.

A new mural has been painted in Woolloomooloo.

20,000 teens will be involved.

This is being described as a natural progression by the CEO.

The 78-strong list has been in the works since August.

"I hope no other small business has to go through this."

The appointment comes after the department store posted a $33 million loss for the year.

“This has the potential to spread the contagion.”

David Jones is among retail sites supporting the move.

“I was completely surprised by the lack of resistance.”

"This is a serious blow to Victoria retailers who were led to believe they could open next week."

"Getting customers on board is key."

The former Country Road designer talks successful social strategies and the impact on sales during COVID.

The label has chosen this Australian partner to support its comms.

The heightened focus on content and storytelling has proven key for the brand.

You can be part of the action - and it’s absolutely free.