It's round three of an event which crashed the internet - no, not that one.
For the third year in a row, over a million Aussie shoppers are set to take part in national online shopping event Click Frenzy.
The event will kick off at 7pm tomorrow with 300 brands set to take part.
The first iteration of Click Frenzy crashed moments after it launched.
The event is expected to attract between 1 million and 1.5 million visitors this year, and generate sales of over $30 million.
This year’s theme for Click Frenzy is Go Wild, featuring a menagerie of colourful, untamed inhabitants of cyberspace.
Characters in the marketing campaign include the Buynocerous, the Promopotamus and the Buyoness.
Over 2000 deals will feature at www.clickfrenzy.com.au for a 24 hour period only, with Bonds and The Iconic among fashion vendors.
Shoppers can expect to find:
- Books, music and movies up to 95 per cent off
- Fragrances at up to 85 per cent off
- Fashion, shoes and accessories at up to 80 per cent off
- Brand name consumer electronics up to 50 per cent off
- 30-80 per cent off toys, wine, sportsgear, outdoor and homewares