Melbourne based boutique, e-tailer and wholesaler Tiger Mist has released major figures pertaining to the growth of its business.
Since its inception into the market in 2007 it now reportedly boasts an annual turnover in excess of $5 million with an increase in wholesale business up 200%.
In addition Tiger Mist has actioned an increase to production to meet demands of buyers including a $2 million per annum contract with Myer.
Engagement on its social media handles has reached an estimated 191,000 Facebook followers and 520,000 Instagram followers, allowing the brand to access wholesale accounts with online boutiques such as Asos, Nasty Gal, Revolve and Forever 21.
Tiger Mist has also extended its brand portfolio to include Tiger Mist, Tiger Mist Swim, Rise of Dawn, Billie Swim, Salt & Sauce Intimates and the Rise Basics range with a strong focus on penetrating international markets in the US and Europe.
Tiger Mist currently employs around 30 staff across all aspects of the business.
The brand was launched nine years ago by Australian sisters Alana and Stevie Pallister as a small retail boutique in Melbourne.