Media business Vogue Australia will this week stage its first-ever Vogue Vanguard show as part of the official Australian Fashion Week 2025 schedule.
The event will spotlight Australia's next generation of fashion designers.
The Vogue Vanguard is the final runway on the AFW 2025 schedule, held on Friday, May 16.
Vogue Australia is the local media arm of the global, US-based fashion media entity of the same name. Editorial director and publisher Edwina McCann said the global publication has a long history of supporting up and coming Australian design talent.
“With Australian Fashion Week now under the stewardship of the Australian Fashion Council, it is crucial to support this vital pathway for our talent,” she said.
Vogue Vanguard is a key pillar of Vogue Australia, introduced in 2023 by editor-in-chief Christine Centenera.
Centenera said uncovering and supporting the next generation of talent is part of the joy of working at Vogue.
“Harnessing Vogue’s reach to uplift these creatives has been part of my mission since the beginning,” she said. “It is crucial to support a thriving creative environment and exciting to be a part of it. We know the next household names are among this inspiring, driven and innovative group.”
Following the vanguard show, Ksubi will host the official Australian Fashion Week afterparty in partnership with Vogue Australia and American Express.
The Australian-born streetwear brand was founded in 1999 and has since scaled globally, with retail doors in the United States and Europe, as well as in Australia.
Pip Edwards, the founder of activewear brand P.E Nation, has since returned to Ksubi as creative director.
“Since inception, Ksubi has been fuelled by art and creativity, challenging convention and doing things our own way,” Edwards said. “We’ve now grown up to be one of Australian fashion’s biggest global success stories, and our commitment to cultivating and empowering the next-gen of creatives meant joining Vogue Vanguard as the fashion partner, a natural homecoming to Australian Fashion Week.
“We’ll be closing the week with a party in true Ksubi style – it’s time to come together, revel in human connection and celebrate our thriving industry.”
Vogue Vanguard is presented by American Express, along with supporting partners Range Rover, Shark Beauty, Tequila Don Julio and Pandora, and fashion partner Ksubi.
American Express VP of brand, marketing and member experience Naysla Edwards said the event and its partnership is a celebration of the Australian fashion industry, while also providing a platform for the next generation of home grown talent.
“We’re proud to provide exclusive access to this event for our American Express Platinum and Centurion Card Members, who will have the opportunity to celebrate the Australian fashion industry in true style.
“The live runway and official afterparty will combine the best in fashion and entertainment, delivering an unforgettable and immersive experience for guests.”