Global sporting brand Under Armour has signed a new three-year extension of its partnership with Sydney FC.
The deal will mark a decade of collaboration between the two and is currently one of the longest-running apparel relationships in Australian football.
Running from July 1 this year to June 30, 2026, the renewed agreement continues Under Armour’s position as the official premium partner, apparel supplier and footwear partner across all Sydney FC teams. This includes the A-League Men, A-League Women and the full boys’ and girls’ Academy pathway.
Over the past seven years, the partnership has supported one of the most successful periods in Sydney FC’s history, with the Club securing 10 major trophies across the A-Leagues.
“Sydney FC is the biggest club in Australia, with an unmatched commitment to performance and ambition,” Under Armour Australia country manager and head of sales in South APAC, Fernando Reani, said.
“Supporting the Sky Blues, from elite squads through to the Academy, has always been about helping athletes at every level perform at their best. We’re proud to continue that journey for another three years.”
This extension also introduces a new collaboration with ISC Sport – a local Australian custom teamwear and apparel designer.
ISC Sport CEO Jason Schulman welcomed its involvement in the extended partnership.
“Combining Under Armour’s global performance brand with our manufacturing and supply-chain capabilities creates a powerful platform to deliver premium, innovative products for every Sydney FC athlete and fan. We look forward to contributing to this next era of excellence for the Club,” Schulman said.
The renewed deal also sees Under Armour maintain naming rights to the Under Armour Sydney FC Cup, Australia’s premier underage elite pathway tournament, designed to strengthen grassroots participation among young footballers.
Sydney FC executive vice chairman Sebastian Gray said the extension reflects deep alignment and shared ambitions.
“Our 10-year commitment with Under Armour shows the strength, trust and confidence we have in our partnership,” Gray said.
“Under Armour has been a huge part of our success, and with ISC supporting production and delivery, we now have a stronger platform to innovate and provide the very best merchandise and experience for our players and fans. We are thrilled to be building on this relationship for another three seasons as we head into an exciting future together.”
The Sydney FC 25/26 season kits by Under Armour are now available for purchase at Under Armour website, Sydney FC’s online shop, Under Armour Macquarie Brand House and select Rebel stores.