TK Maxx Australia's sister company Winners has announced that it has banned fur after an almost 20-year PETA campaign.
According to PETA Australia, TK Maxx's local arm introduced a faux-fur policy in 2003, two years after PETA began its campaign with TJX Companies (TK Maxx's parent) in 2001.
Now almost 20 years later, the Canadian retailer Winners has introduced a ban on fur and is the last of the TJX companies to introduce the policy.
According to PETA, the move comes after a two-decade campaign that included numerous meetings and emails from more than 90,000 of the group's supporters.
Following this decision, PETA has renewed its calls for the company to also drop angora rabbit hair too, EVP Tracy Reiman said.
"Rabbits, coyotes, and other animals are winning big with Winners' decision to drop fur.
"PETA hopes this will be the first of many changes for the better at TJX Companies and that a ban on hair painfully torn out of angora rabbits' skin is soon to follow," she said.
According to PETA, workers on angora rabbit farms repeatedly stretch terrified rabbits across a board or hang them from the ceiling and tear their hair out as they scream.
After two to five years, workers hang them upside down, slit their throats, and sell their carcasses, PETA states.
TJX Companies joins retailers and brands across the globe including The Iconic and Peter Alexander that have banned fur.