Ragtrader has released its first custom content project.
Country Road is among a legion of retailers harnessing the power of custom content to reach customers.
Ragtrader Custom Content is a separate division of the publication, headed up by media specialist Matt Porter.
The division is open for any business that wishes to develop content marketing solutions to reach customers in a more memorable way.
This includes the publication of custom reports, information, media releases, copywriting, marketing collateral and multimedia content.
In its first project, Ragtrader profiles leading apparel warehousing and distribution specialist Advanced Distribution Services.