Target Australia has teamed up with The Walt Disney Company for the second time, to bring the Disney Store experience to Aussies.
The partnership sees Target offer a range of Disney products to customers that previously were only available at Disney retail locations or Disney parks, including kids' costumes and toys across brands Frozen, Star Wars, Pixar, Marvel and Disney Princesses and Disney Classic.
The Disney Store at Target is available to shop online, in 60 stores across Australia and via the Target app.
"At Target, bringing families together is at the heart of our business and we’re excited to collaborate once again with one of the world’s most renowned companies, Disney, to give families another reason to create enchanting moments together," Target business manager toys, nursery and entertainment Simon Cassie said.
"Bringing magic to our stores for the second year running, this collaboration will run across Australia via our Target stores, online at Target and via the Target app.
"This year, the Disney Store range has even more products available, from costumes and crafts to collector toys and plush – it’s magic you won’t find anywhere else," he said.
To celebrate the launch, Target has also launched the 'Walt’s Holiday Lodge' Christmas collection which features matching family pyjama sets and home decor products.
"We are delighted to make our latest Disney Store collection exclusively available at Target for a second year, featuring new and exciting products from our loved franchises," The Walt Disney Company ANZ VP and GM Meagan Sanders added.
"Previously only available at Disney retail locations or in the Disney Parks, we’re excited for Aussie families to bring home the Disney magic in time for Christmas," she said.
The second Target x Disney partnership launched on October 10.