Tag Heuer is set to open its third Australian concept store - securing a 10 year lease north of the border.
The LVMH Moet Hennessy subsidiary will open at MacArthur Central in Brisbane.
Tag Heuer has secured the high profile corner of the city's Edward and Elizabeth streets.
The brand will join surrounding high-end tenants such as Oroton, Omega and Ralph Lauren.
The lease sits with current
record gross commercial rates for Edward Street of more than $4300sqm per annum.
The centre also includes of a full line Woolworths supermarket and JB Hi-Fi store.
Tag Heuer also operates a multi-million dollar flagship on the corner of Pitt Street and Market Street, Sydney, as well as a site on Collins Street, Melbourne.