Billabong-backed retailer Surf Dive ‘n’ Ski has clinched a new coup.
The retailer, owned by embatted surf empire Billabong, has been crowned the 2013 National Chain Surf Retailer of the 2013 Australian Surf Industry Awards.
The awards, hosted by non-profit organisation the Surf Retailers Federation, aim to recognise the most outstanding surf retailers in the country, with gongs given out for a variety of categories including: Shop fit out of the Year, Boardstore of the Year and Environment Award, in addition to Retailer of the Year.
Brand awards are also distributed for the top contenders in categories such as: Product, Marketing, Online, Sales and Customer Service, Brand and Industry.
Surf Dive ‘n’ Ski earned the award for its “new brand direction and product assortment”.
Surf Dive 'n' Ski parent company Billabong also scored a couple of awards, including: Men’s Marketing Campaign of the Year (for 'Life’s Better in Boardshorts') and Ladies Brand of the Year for its womenswear offering.
Surf Dive ‘n’ Ski currently operates 45 stores across Australia and offers an international mix of best surf, skate and street wear brands.