Australian swimwear brand Zoggs has claimed a global first - a lifetime guarantee on swimwear.
The brand has launched its 100 per cent chlorine proof Aqualast swimwear, a range that comes with a lifetime guarantee.
Aqualast swimwear is featured across women's, men's and junior swimwear ranges.
The line is stocked at retailers and leisure centres across Australia and New Zealand.
The guarantee offers consumers a replacement garment for if the swimwear "wears out in any way".
Zoggs launched in 1992 and offers goggles, training aids, swimwear and other related products.
It was the first brand to offer UV protection and split yoke straps as standard features on all goggles.