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Spell & The Gypsy Collective has taken a public stand against celebrations on January 26, as part of its work in its reconciliation action plan (RAP). 

As many move to not celebrate 'Australia Day' due to the hurt the day brings First Nations People - January 26 is often referred to as 'Invasion Day' or 'Survival Day' by First Nations people - Spell offered its staff the option to continue to work as normal. 

"At Spell we have only just begun our reconciliation action plan (RAP) but have already learned so much over the past half year," the business posted to its Instagram feed. 

"As part of the many actions we are taking toward reconciliation, we offered our team, if they so wished, the option to work as normal [on January 26] and switch out their public holiday for May 26th on National Sorry Day.

"Some choose this option, others choose to attend Survival Day protests, and others to spend quiet moments of reflection with their families - but we wanted to make this an option in the hope that next year the government will #changethedate and the governance of policies that affect First Nations people," Spell said. 

January 26 is often seen as a day of mourning for First Nations communities as it marks the start of many atrocities committed against them by British colonisers including mass shootings, slavery, dispossession of land, the Stolen Generation and the erosion of culture among many other things.

The Change the Date movement aims to rally support to change the date of 'Australia Day' to a more inclusive date that is not regarded as a day of mourning for First Nations people. 

Spell added that it will continue its mission of reconciliation beyond January 26. 

"It’s hard to believe now that when we were younger, waving an Australian flag on January 26 seemed normal.

"But now we realise this is not a day to celebrate - there has been an enduring and undeniable shift on the perspective of what this date really means to us as a nation.

"We join in the chorus of Australian voices calling for a date which is more inclusive so we can celebrate the land we are lucky enough to walk upon, alongside the traditional custodians of that land.

"We will continue to approach our reconciliation with humble learning," Spell said. 

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