Melbourne-based timepiece specialists The Fifth Watches has dropped its New York Classic collection to VIP shoppers.
The brand, which launched in December 2014 said it seen rapid growth through its business model which aims to engage followers and customers in an exclusive manner.
The company reportedly releases a drop on the 5th of each month for a limited five-day period online.
The New York Classic collection showcases five different styles inspired by the Upper East, SoHo, Brooklyn, Broadway and Tribeca.
The Fifth founder Alex McBridge said that she is excited to release its second collection to its following.
“We have carefully designed the shape and feel of these unisex wristwatches so that it is
something that can remain with you always, a beautiful edition to your daily wardrobe.”
The collection is now available online to its VIP members only and will release all remaining stock to consumers on October 5th.