Seafolly has ventured into its archives and uncovered a milestone from the past: original sketches and swatches from head designer Genelle Walkom in 1989.
The result is the release of a re-imagined Bodycheck collection, priced from $69.95.
Seafolly CEO Brendan Santamaria said the original venture was a sell-out.
"The sell-out styles we originally launched in the summer of 1989 have been re-imagined and brought back to life with a fresh 2021 take.
"The design team had a lot of fun raiding the archives and looking back through our rich heritage.
"I look forward to seeing how it resonates with our customers."
It comes as the swimwear retailer bounces back from voluntary administration,with new C-Suite leadership and a change in direction.
The new Bodycheck campaign features Gabriella Brooks, Tahnee Atkinson and Elle Wagner modelling five key silhouettes.
These new era shapes feature high cut leg lines, scoop tanks, bandeau bikini tops and high rise bikini pants, as well as a tank one-piece.
The collection is available on the Seafolly website, Seafolly retail stores and selected wholesale partners from 11 February 2021.
Prices start from $69.95 up to $189.95.
Seafolly is sold in over 1,600 doors in 51 countries through its retail stores, eCommerce site, retailers and major online sites.
There are 25 Seafolly stores (21 in Australia and 4 in Singapore).
The company ships to Australia. Singapore and the US through its own eCommerce site.