Australian womenswear label Rodeo Show has poached Australian social media guru Margaret Zhang to shoot its SS15 campaign.
Rodeo Show CEO Lisa Moore said that offering Zhang a position as a creative partner was an easy decision.
“We wanted to celebrate this season by collaborating with one of Australia’s favourite fashion ‘it’ girls, and a true social butterfly.
“Margaret’s photographic eye and styling aesthetic was the perfect fit to come on board as a creative partner for our Spring Summer campaign.”
Zhang said she was thrilled to accept the opportunity.
"When styling the range I wanted to capture a scene or story in each frame - I loved the idea of 70s glamour hair, platform shoes and gold accent jewellery, but a much more powerful woman rather than a super girly one, which would be the obvious route with florals and lace.
“The Fleur print was definitely my favourite - it works so well in all of the featured cuts and is a fresh addition to any summer look.”
The label's SS15 collection presents a range of key styles including dresses, circle skirts, 70s-inspired jumpsuits, two piece sets and culottes in exclusive floral prints and block colours.
Styles are available in sizes 6-14 with prices ranging from $99-$369.