Australians are tipped to spend around $18 billion across do-it-yourself projects, holiday travel and treats this Easter.
This comes from data compiled by the Australian Retailers Association (ARA) in collaboration with Roy Morgan, which found that the total spend is bolstered by a population boom in the country of 2.4 per cent across the past year.
Over a third of Australians will embark on DIY projects, with a projected spend of $6.3 billion on home improvements, slightly down by 0.5 per cent from the previous year.
The average DIY expenditure stands at $852 per person, with the 18-34 age group leading at a $2.7 billion spend.
ARA CEO Paul Zahra said despite cost-of-living pressures, the lure of home improvement remains strong, with 7.8 million Australians undertaking projects.
Holiday spending is on the rise, hitting over $9.6 billion, a 5 per cent increase from last year, with a notable shift towards overseas destinations.
Despite a slight dip in the number of travellers, the average holiday expenditure has surged to $2,053 per person.
Of the Australians going away this Easter, 53 per cent will travel within their own state, spending $2.3 million - down $500 million or 17 per cent.
Meanwhile, 34 per cent will go interstate, spending $3.5 million (down $100 million or 2.8 per cent) and 13 per cent will head overseas, spending $3.8 billion - up $1 billion or 26 per cent.
“While less Australians are holidaying, the overall spend is higher – those who have the money to spare and are less affected by the cost-of-living crunch, are still splashing out,” Zahra said.
Easter treats are also witnessing a surge, with spending expected to top $2.05 billion, marking a 23.5 per cent increase.
Research showed 17.3 million Australians plan on buying Easter food and chocolate – up 1 million on a year ago.
Victoria and New South Wales lead the charge in confectionery spending.
“Australia’s growing populace is driving the uptick in spending on Easter goodies, with the 18-34 demographic spending the most on such treats, reflecting the enduring appeal of Easter as a time of celebration and indulgence,” Zahra said.
