Reebok pacific brand director Arnna Johnstone is the latest speaker confirmed for Ragtrader Live, Melbourne.
Register for the August 7 event here.
Johnstone will join an inspirational lineup of speakers from Country Road, Hugo Boss, Instagram, The Iconic, Catch Group and more.
She will share the incredible journey of Reebok Pacific, brought in-house by adidas Group over two years ago.
"From this moment, a new journey of building commercial and brand relevance began," she said.
"Reebok is showing great growth, however it is understood that there is no silver bullet in crafting the success of a brand.
"Navigating what is becoming an increasingly complex ecosystem takes agility, foresight and the acute use of resources.
"For Reebok, this means finding innovative ways for being relevant, showing up in compelling ways and driving meaningful engagement through our partnerships and influencers."
