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Posse has opened its first pop-up boutique in Freshwater in Sydney's Northern Beaches. 

The store will house the brand's range of vintage-inspired pieces across its summer and L'essentials collections and is located in the town where founder Danielle Mulham grew up. 

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Speaking on the store, Mulham said that the label was thrilled to bring the in-store Posse experience to its customer for the first time.  

"We’re so excited to bring the Posse experience to life and give our customers the full in-store experience – browsing, getting a feel for the garments and trying on their favourite pieces.

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"The store has been carefully curated with the Posse girl in mind - we wanted to create a space that embodies everything that she’s about - from her favourite flowers to the books she reads to the antique furniture she loves and treasures - the overall space is a reflection of what we believe her apartment would look like and the experience her Posse has when they enter her world.

"Freshwater is a gorgeous laid-back location and it felt fitting to open our first pop-up store in the town we call home," she said. 

The Posse pop-up store is located at 16B Lawrence Street, Freshwater and will be open through to June 2021.

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