Australian fashion label A Part Of Me (APOM) has uneveiled its first store front in Melbourne’s sunny Balaclava.
APOM’s store is inspired by founder Kajsa’s Scandanavian heritage, with white-washed timber finishing and a minimalist interior.
The location of the store was chosen in trendy Balaclava to avoid the retail saturation of the CBD and to give bayside shoppers a different edge of fashion.
As well as APOM garments, a selection of designs will be offered from local and international designers.