The International Fashion Group (IFG) has announced that is now the official distributor of luxury womens brand GREY Jason Wu.
The first collection by the brand to be distributed by the IFG will be its spring 2017 collection.
GREY, launched in June 2016, sees Wu collaborate with a different artist each season to create new and unique prints, with each collection focused on creating a laid-back wardrobe for the modern woman.
Wu, most famous for his dresses designed for former first lady Michelle Obama, said GREY was born from a desire to dress his friends and was inspired by their own personal styles.
"I often look to my friends for inspiration and I created this collection for women who look for beautifully made, well considered clothes that have a sense of whimsy and uncomplicated chic that suit their everyday lives."