Forever New continues to expand globally, with the retailer securing Nordstrom.com as a powerful new client.
The launch onto Nordstom.com will be under its US trading name Ever New.
It follows previous global online expansions into marketplaces such as ASOS and Lipsy in the United Kingdom; Zalando in Europe; Tmall in China, and The Iconic in Australia.
Forever New global brand director Carolyn Mackenzie said aligning with an instantly recognisable global retailer is a significant moment in the brand’s history.
“As a business, we’ve been extremely proud to see the brand grow and expand globally, allowing us to broaden our reach to new audiences around the world.
"We look forward to continuing our expansion into the US market by having our products welcomed by leading retailers such as Nordstrom.com.”
Forever New’s (Ever New) Nordstrom.com collection will introduce exclusive pieces from its premium collections, comprising of a range of new styles with elevated fabrications.
One of the fastest growing Australian brands, Forever New emerged in late 2006 in Melbourne as a start-up retailer and now trades over 300 stores in ten countries globally.
Ever New is available on Nordstrom.com from March.