Heritage-listed Melbourne's GPO has enlisted Romy Frydman as its style ambassador for the year.
The creative director, stylist and blogger will style MPGO fashion shoots, VIP emails POST.ED magazine as well as host upcoming events at the centre.
This follows MGPO's recent collaboration with former Russh editor and now New York-based Stevie Dance.
Frydman was a contributing editor to Vogue Australia, contibutor and stylist with Harper's Bazaar and Grazia and has worked with Calvin Klein, Tiffany & Co, Country Road and Zimmermann.
She is the creator and editor of stylemeromy.com and has 15 years experience across the local and international fashion industry.
MGPO stores include Acne, Akira, Karen Millen, Manning Cartell, Lisa Ho and Willow.
The heritage-listed site recently underwent a significant restoration process.